Case Studies

Theory is all very well, but the proof is in the perm. Here are some recent real-world examples of Direct Marketing in action. These case studies feature successful New Zealand companies you’ll recognise, using Direct Marketing’s best features to achieve a range of business outcomes.

Cut Through

  • Using cut-though to ensure high performance sales for Dunlop's high performance tyre
  • BNZ cuts through to customers and exceeds goals

Better Return on Investment

  • Tower finds a smart way to achieve an impressive ROI
  • Toyota drives sales with smart Direct Marketing
  • Noel Leeming ramps up ROI with targeted PXT campaign

Integration

  • Direct Marketing provided the perfect way to pull the Purina ONE campaign together

Closer Relationships

Sit Up and Listen

  • ACC's high response rate is no accident